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Purpose-driven Audience

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Diverse Audiences With Common Threads

Where the intellectually curious dig into ideas and inspiration to inform their decisions.

Each month, more than 571,000 different people listen to Nashville Public Radio.1

Educated
121% more likely to have a postgraduate degree2

Influential
103% more likely to influence purchasing decisions2

Affluent
61% more likely to earn a household income of $150k+2

Cultural
66% more likely to attend an art museum or concert2

Community-minded
53% more likely to donate money or time to environmental causes2

Sources: 1. Nielsen Audio PPM, Nashville, Jun 2018-May 2019, M-Su 5a-12m, A18+; Google Analytics; AdsWizz; 2. Nielsen, Nashville, WPLN News Audience, Scarborough R1 2019 Jan 2018-Jan 2019, A18+

Learn More

Thought and opinion leaders rely on Nashville Public Radio for in‑depth news coverage and music discovery. Download a copy of the Media Kit to learn more about our influential audience.

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